Marketing

8
Mar

The Science Behind Why Video Works

The Science Behind Why Video Works Quick, if you had to give up any of your five senses, which would you choose? I bet you didn’t pick your sight. Our experience of the world is perceived 83% with our sense of sight. Hearing ranks next at 11%, and smell, touch, and taste rank 3%, 2%, and 1% respectively. (Unless you’re

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8
Mar

Six Must Have SEO Basics

Six Must Have SEO Basics With over 93% of people using search engines as their first point of research, it goes without saying that search engine optimization is important for any web property. Here are some other interesting SEO-related statistics: Over 70% of clicks go to organic results. 75% of people don’t click past the first page. The top 3

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1
Mar

5 Compelling Benefits of Video Marketing

5 Compelling Benefits of Video Marketing In the fast-paced world we live in, it’s critical to find new, unique ways to make your product or service stand out in the crowd of marketers vying for your prospect’s attention. Video marketing is nothing new, but it’s certainly proving to be a powerful, effective part of marketing strategy—now more than ever. Who hasn’t

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27
Feb

Top 5 Reasons Why You Need a Facebook Business Page

Top 5 Reasons Why You Need a Facebook Business Page Discover our top 5 reasons why every brand should be utilizing a Facebook business page. One of the best ways to use social media for business is with a Facebook business page. A Facebook business page is a free public profile specially created for businesses, brands, and products. If you

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27
Feb

Meet Vero: Why a billionaire’s Instagram alternative is suddenly so popular

Meet Vero: Why a billionaire’s Instagram alternative is suddenly so popular Instagram haters are jumping on a new social media bandwagon.Vero, a photo-sharing app that launched in 2015, is the latest app to benefit from ongoing frustration with Instagram’s hated algorithm.A week ago, the app was ranked so low it didn’t even appear in the App Store’s top 1,500 apps; today it’s the

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15
Feb

10 Marketing Tricks From the Pros 

10 Marketing Tricks From the Pros Opinions expressed by Entrepreneur contributors are their own. Marketing is the lifeblood of any startup – without it, the company will be sure to sink. So for entrepreneurs looking to boost their productivity with simple tricks, I set out to find answers.I recently asked some of the smartest and most experienced marketing people I know for

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15
Feb

The 10 Most Important SEO Tips You Need to Know

The 10 Most Important SEO Tips You Need to Know A lot has changed in the world of search engine optimization. However, certain fundamental principles remain unchanged. For example, targeting keywords with the sole intent of improving organic rankings no longer works with search engines, but keywords are still essential. Beyond getting SEO juice, keywords reveal a lot more about users

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15
Feb

5 marketing technology trends CMOs need to master for 2018

5 marketing technology trends CMOs need to master for 2018 As we enter into 2018, columnist Jim Yu lays out five martech trends you’ll need to monitor to lead your organization to success in the year ahead. As you put together your marketing strategy for 2018, there have never been more tools and tactics fighting for your budget. Technologies considered

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6
Feb

These 9 SEO Tips Are All You’ll Ever Need to Rank in Google

These 9 SEO Tips Are All You’ll Ever Need to Rank in Google Entrepreneurs hoping for strong SEO (search engine optimization) rankings might take a lesson here. They can create a checklist of their own to make sure everything is perfect for their next website article. No, an SEO checklist won’t protect you from crashing and burning. But it will help ensure that your

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6
Feb

14 Essential Tips for an Engaging Facebook Business Page

14 Essential Tips for an Engaging Facebook Business Page   Whether you’re setting up a brand new Facebook Page for your brand, or you just want to make the most of your existing one, it’s probably a smart move — Facebook is home to nearly 2 billion monthly active users. It should be easy enough, right? Just slap together a photo,

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