Tips and Tricks

9
May

WHY YOU SHOULD USE TEXT MESSAGES IN YOUR MARKETING CAMPAIGNS

WHY YOU SHOULD USE TEXT MESSAGES IN YOUR MARKETING CAMPAIGNS You’re lying in bed, half asleep, and you hear that familiar ding. No matter how sleepy you are, you roll over and quickly check your phone. Put simply, that’s the power of a single text message. In a digital world full of likes, follows, emails, and notifications, arguably no sound

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2
May

How Important Is SEO in 2018? 4 Trends That Suggest Big Changes

How Important Is SEO in 2018? 4 Trends That Suggest Big Changes We are five months into the new year and with that folks are locking in their digital strategies and goals. The question of the importance of SEO rears its head at least once a year as folks scramble to understand what the channel means to their business and

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25
Apr

2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. Now, it’s one of the most popular content individuals are posting. More than 300 million people

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25
Apr

Why is video marketing so powerful?

Why is video marketing so powerful?   Over recent years video marketing has developed to become one of the most influential marketing tools across multiple platforms. 2018 is seeing a surge in video use for businesses in a range of different ways. Over recent years video marketing has developed to become one of the most influential marketing tools across multiple

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18
Apr

Keyword Optimization: Why Optimizing for the Right Keywords is ‘Do or Die’

Keyword Optimization: Why Optimizing for the Right Keywords is ‘Do or Die’   Keyword optimization (also known as keyword research) is the act of researching, analyzing and selecting the best keywords to target to drive qualified traffic from search engines to your website. Keyword search optimization is a critical step in initial stages of search engine marketing, for both paid and organic

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11
Apr

The State of Video Marketing in 2018 

The State of Video Marketing in 2018    It’s the start of a new year, and there couldn’t be a better time to look ahead at what the next 12 months might hold for video marketers. We’ve just published the results of our fourth annual State of Video Marketing Survey, and the numbers suggest this is set to be another big year

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11
Apr

How Marketing and Advertising Are Bound to Change In 2018

How Marketing and Advertising Are Bound to Change In 2018 Ad blockers, live video and AI present opportunities as well as challenges.   Digital marketing hasn’t seen any major shifts in a while. Sure, we had to optimize our websites for mobile user experience, tweak SEO a little as the algorithm gods required and make a few other minor changes.

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11
Apr

How to Leverage Social Media In 2018: A Video Marketing Guide for Brands

How to Leverage Social Media In 2018: A Video Marketing Guide for Brands As video is the both the present and the future of content marketing, it’s a good idea to review what works best on YouTube, Facebook, Instagram, Twitter and Snapchat so you can plan accordingly. As social media continues to dominate the focus of most company’s marketing focus

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4
Apr

6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018

6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018 Are you up to date with the latest search engine optimization (SEO) tips? If not, that’s a big problem. SEO means optimizing your content so it shows up more often in search results. Get it wrong, and your content might as well be invisible. But if you get

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4
Apr

The 6 Most Effective Types of Social Media Advertising in 2018

The 6 Most Effective Types of Social Media Advertising in 2018   While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one: social media advertising. Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilize user information to serve highly relevant advertisements based on

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