Marketing
Pros and Cons of an Instagram Business Profile
Pros and Cons of an Instagram Business Profile Should you really change your Instagram profile from personal to business? Will your engagement drop? There are pros and cons to both. But a business profile on Instagram is definitely something a company should consider since as of July 2017, over 15 million businesses had made the switch to an Instagram business
Keyword Optimization: Why Optimizing for the Right Keywords is ‘Do or Die’
Keyword Optimization: Why Optimizing for the Right Keywords is ‘Do or Die’ Keyword optimization (also known as keyword research) is the act of researching, analyzing and selecting the best keywords to target to drive qualified traffic from search engines to your website. Keyword search optimization is a critical step in initial stages of search engine marketing, for both paid and organic
The State of Video Marketing in 2018
The State of Video Marketing in 2018 It’s the start of a new year, and there couldn’t be a better time to look ahead at what the next 12 months might hold for video marketers. We’ve just published the results of our fourth annual State of Video Marketing Survey, and the numbers suggest this is set to be another big year
How Marketing and Advertising Are Bound to Change In 2018
How Marketing and Advertising Are Bound to Change In 2018 Ad blockers, live video and AI present opportunities as well as challenges. Digital marketing hasn’t seen any major shifts in a while. Sure, we had to optimize our websites for mobile user experience, tweak SEO a little as the algorithm gods required and make a few other minor changes.
How to Leverage Social Media In 2018: A Video Marketing Guide for Brands
How to Leverage Social Media In 2018: A Video Marketing Guide for Brands As video is the both the present and the future of content marketing, it’s a good idea to review what works best on YouTube, Facebook, Instagram, Twitter and Snapchat so you can plan accordingly. As social media continues to dominate the focus of most company’s marketing focus
6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018
6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018 Are you up to date with the latest search engine optimization (SEO) tips? If not, that’s a big problem. SEO means optimizing your content so it shows up more often in search results. Get it wrong, and your content might as well be invisible. But if you get
The 6 Most Effective Types of Social Media Advertising in 2018
The 6 Most Effective Types of Social Media Advertising in 2018 While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one: social media advertising. Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilize user information to serve highly relevant advertisements based on
5 Essential SEO Tips and Tricks (2018)
5 Essential SEO Tips and Tricks (2018) SEO is a pretty fast-paced game. No wonder small-business owners are intimidated. After investing a bunch of time in learning the basics, all too often the rug gets pulled out from underneath your feet. The tactics you’d just started looking into may be ineffective a few weeks or months later thanks to Google’s constant rollout
6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018
6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018 Online marketing has changed a lot over the last few years. The paradigm has shifted, and what worked for you last year won’t work for you this year. What got you to this point won’t get you to where you want to be, and your job as an entrepreneur is
Top 15 Most Popular Social Networking Sites and Apps
Top 15 Most Popular Social Networking Sites and Apps as of February 2018 Maybe you know the top 3 or even the top 5 social networking sites, but do you know what’s happening behind them? We have compiled a list of top 15 most popular social networking worldwide. The findings are based on latest original research which. New social media sites
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