Marketing

17
May

Is SEO Still Relevant in 2018?

Is SEO Still Relevant in 2018? Search engine optimization (SEO) is the process of helping your website appear in the results of search engines like Google. It requires knowledge of ever-changing search engine algorithms, which can be quite an undertaking. Because of this, most people have very little understanding of what it takes to rank highly in search engines. Even search

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17
May

6 Powerful Tools To Drive Your Video Marketing in 2018

6 Powerful Tools To Drive Your Video Marketing in 2018 Use these video marketing tools to power your video marketing strategy for 2018 and beyond. Video is the marketing juggernaut that continues to grow year over year. There are countless ways to leverage video for branding, to use video for all of your content marketing, and a wide range of experts to follow

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17
May

Six Tips for a Successful SMS Marketing Campaign

Six Tips for a Successful SMS Marketing Campaign Here’s a massive statistic: 8.6 Trillion text messages are sent every year on average. 6 Billion per day in the US alone. That’s over 20 times the number of Tweets and 12 times the number of Facebook messages sent daily. With all the messaging going on, it’s no wonder marketing teams are finding SMS marketing to be extremely

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9
May

The Importance of Video Marketing in 2018 

The Importance of Video Marketing in 2018 Every year, it seems like video is poised to become the next big marketing tactic to pull off record engagement on social media and conversions across various digital outposts: newsletters, landing pages, blogs, etc. Truth be told, video is ALREADY a big thing and if you haven’t embraced it by now then you

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9
May

WHY YOU SHOULD USE TEXT MESSAGES IN YOUR MARKETING CAMPAIGNS

WHY YOU SHOULD USE TEXT MESSAGES IN YOUR MARKETING CAMPAIGNS You’re lying in bed, half asleep, and you hear that familiar ding. No matter how sleepy you are, you roll over and quickly check your phone. Put simply, that’s the power of a single text message. In a digital world full of likes, follows, emails, and notifications, arguably no sound

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2
May

How Important Is SEO in 2018? 4 Trends That Suggest Big Changes

How Important Is SEO in 2018? 4 Trends That Suggest Big Changes We are five months into the new year and with that folks are locking in their digital strategies and goals. The question of the importance of SEO rears its head at least once a year as folks scramble to understand what the channel means to their business and

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25
Apr

2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. Now, it’s one of the most popular content individuals are posting. More than 300 million people

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25
Apr

Why is video marketing so powerful?

Why is video marketing so powerful?   Over recent years video marketing has developed to become one of the most influential marketing tools across multiple platforms. 2018 is seeing a surge in video use for businesses in a range of different ways. Over recent years video marketing has developed to become one of the most influential marketing tools across multiple

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25
Apr

What is a Chatbot and what are they used for?

What is a Chatbot and what are they used for?     The word chatbot could be an alien term to many of you, but this growing form of marketing was actually developed over 50 years ago. ELIZA was developed in 1966 as the first chatbot to connect people with technology. Some years later and with vast improvements companies have

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18
Apr

Should You Be Using Facebook Business Manager?

Should You Be Using Facebook Business Manager?     You may have heard people talking about Facebook Business Manager but do you understand if you should be making the move or staying where you are with Facebook management First, we need to understand what Facebook Business Manager actually is. Facebook Business Manager is a dashboard that provides you and your team

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