How Marketing and Advertising Are Bound to Change In 2018 Ad blockers, live video and AI present opportunities as well as challenges. Digital marketing hasn’t seen any major shifts in a while. Sure, we had to optimize our websites for mobile user experience, tweak SEO a little as the algorithm gods required and make a few other minor changes.
How to Leverage Social Media In 2018: A Video Marketing Guide for Brands As video is the both the present and the future of content marketing, it’s a good idea to review what works best on YouTube, Facebook, Instagram, Twitter and Snapchat so you can plan accordingly. As social media continues to dominate the focus of most company’s marketing focus
6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018 Are you up to date with the latest search engine optimization (SEO) tips? If not, that’s a big problem. SEO means optimizing your content so it shows up more often in search results. Get it wrong, and your content might as well be invisible. But if you get
Facebook now displaying related stories & share info for articles as part of ongoing News Feed test Facebook’s News Feed test, launched last October, expands to give users more context around news headlines. Facebook is expanding a News Feed test it launched last year that aims to help users determine the integrity of news items posted on the platform. Originally, the test included an “i”
The 6 Most Effective Types of Social Media Advertising in 2018 While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one: social media advertising. Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilize user information to serve highly relevant advertisements based on
5 Essential SEO Tips and Tricks (2018) SEO is a pretty fast-paced game. No wonder small-business owners are intimidated. After investing a bunch of time in learning the basics, all too often the rug gets pulled out from underneath your feet. The tactics you’d just started looking into may be ineffective a few weeks or months later thanks to Google’s constant rollout
Instagram Is Making a Big Change and Now New Posts Will Show Up First Again Instagram says it has heard your complaints about its algorithm-based feed, and now it’s making changes to display more photos and videos closer to chronological order. The Facebook-owned photo-sharing app announced Thursday that newer posts will now be more likely to appear first in users’ feeds. The change
6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018 Online marketing has changed a lot over the last few years. The paradigm has shifted, and what worked for you last year won’t work for you this year. What got you to this point won’t get you to where you want to be, and your job as an entrepreneur is
Top 15 Most Popular Social Networking Sites and Apps as of February 2018 Maybe you know the top 3 or even the top 5 social networking sites, but do you know what’s happening behind them? We have compiled a list of top 15 most popular social networking worldwide. The findings are based on latest original research which. New social media sites
Why Google is Forcing You To Have SSL Certificates on Your Websites Don’t have an SSL Certificate? Google is going to flag your website this year! We turn to the internet for everything. From selling to buying, it is the introduction of an E-world. With this dominating trend, online security has become a necessity. Undoubtedly, Google loves its users and